The history books always mention Estee Lauder, Charles Revlon, and Helena Rubenstein when they talk about icons in the realm of beauty and cosmetics. But those same people don’t know the first self-made millionaire in America was a Black woman named Madame C.J. Walker. Walker created hair products for Black hair back in the early 1900s.
Fast forward to today. Walk into any major retail chain’s cosmetic section and most Black women will find it hard to find quality products designed for them. It might be due to the lack of marketing money available to these smaller (by comparison) Black owned cosmetic companies, that don’t allow them the power to compete for shelf space but we can help change that! Here are 17 Black Owned Beauty Brands You Need To Know. Give them a try and support.
Keyshia Ka’oir and her brands have been featured in fashion, beauty, music media outlets worldwide… including MTV, BET, VH1, BRAVO, Billboard, The FADER, Essense, New York Fashion Week, GLAMOUR, CBS, IN STYLE and more.
Originally a Miami-based celebrity stylist the Jamaican beauty, KEYSHIA KA’OIR got her modeling start as “Lisa”, the jealous ex-wife in the Timbaland and Drake music video, “Say Something”. Shortly after in 2010, the budding superstar put together a whirlwind promotional push securing countless music video features, national magazine covers and launching the vibrant makeup brand, KA’OIR COSMETICS.
Iman, the former super model, is the founder and CEO of IMAN Cosmetics, a beauty brand that created a cosmetics and skincare collection designed for all Women with Skin of Color™.
The IMAN brand was launched in 1994 with the ideal, that women with skin of color are from many races, cultures and ethnicities. IMAN Cosmetics are designed for African American, Asian, Latina and multi-racial women who have skin tones in a vast array of shades. The brand has skincare and cosmetics which include 16 foundation shades. IMAN Cosmetics are sold around the globe including the United States, Canada, UK, France, Africa, and the Caribbean.
In September of 2019, Black Opal shared that it became officially Black-owned after being acquired by Desiree Rogers (CEO) and Cheryl Mayberry McKissack (president). Despite not initially being Black-owned, the company has dedicated more than 20 years to providing makeup and skin-care products specifically for people of color, especially Black women. The brand currently offers an array of complexion products, a few colorful lipsticks, and enough skin-care goodies to supplement your existing routines.
The queen of American fashion, Vogue’s Anna Wintour, proclaimed her “the most influential makeup artist in the world.” Britain’s Queen Elizabeth II made her a Member of the Order of the British Empire for services to the fashion and beauty industry. It’s undeniable: Pat McGrath is the most influential and sought-after makeup artist in the world.
For more than two decades, Pat McGrath has been concepting, launching and developing luxury cosmetic brands, countless runway shows, breakthrough advertising campaigns and editorial spreads.
Loraine R. Dowdy, a Caribbean woman, born and raised in Brooklyn, founded Coloured Raine in 2013. She left behind a very affluent career and followed her life’s dream of beginning a cosmetic line that encouraged self-expression and embraced broad racial diversity. Her goal was to create distinct cosmetics that broke all barriers in the beauty industry. Coloured Raine’s mission has always been to spread awareness of beauty diverseness and to embrace all shades of skin tones through a unity bound by cosmetics.
I “went natural” more than 15 years ago and remember driving 20 miles to buy an expensive product that I read “worked on everyone.” I tried using that product several times, several ways only to find out it didn’t work for me and it sat under my sink for years. I started curlBOX as a means to save you the drive and the money. curlBOX gives women the opportunity to try several products for the price of one!
Founded by sisters Miko and Titi Branch, Miss Jessie’s products took the curly hair market by storm in 2004! Armed with curly hair product development from their salon/workshop, they were able to perfect their curly hair product’s performance. Known for its expertise in styling curly, kinky, and wavy hair of all types and textures, Miss Jessie’s Salon became the go-to place for curly hair solutions.
BeautyStat’s cosmetics chemist founder, Ron Robinson, has been regularly quoted and featured in beauty magazines and tv beauty segments (resident beauty expert for see links Allure and Refinery29). His dedication to researching beauty ingredients and technologies is respected by beauty journalists, editors and influencers.
Our scalp-first approach creates the optimal environment for healthy hair no matter the style. We celebrate with you as you experiment with your looks while tackling real hair concerns. TPH by Taraji products deliver nourishment, protection, and deep cleansing solutions for every hair style, texture, and type. We’ve got you covered!
In 2012, I launched The Lip Bar because everywhere I looked, the media was telling women that beauty looked a certain way. I hated it! So I started making lipstick in my kitchen because I believed beauty shouldn’t compromise health and because I was determined to change the way people thought about beauty. There is no standard! You are the standard.
Businesswoman and YouTube personality B.Simone launched her namesake brand, B.Simone Beauty, in 2019 and earned an applause-worthy $100,000 in sales in the first two months. The vegan and cruelty-free line is made up of mainly lip products, including liners, lipsticks, and glosses, as well as makeup bags and accessories. Aesthetically the products and formulas rival its luxe counterparts, yet come at fairly affordable price points. For example, lip pencils cost $12, while liquid lipsticks are $16.
LaChae cosmetics entered the beauty industry over two and half decades ago, dedicated to providing quality cosmetic solutions for women of color, designed by women of color. The company has experienced tremendous growth over the last 24 years through its recognition as a regional pioneer for cosmetics that enhance a woman’s natural beauty and by enriching the client experience through education and product knowledge. LaChae is currently at the forefront of the beauty industry, operating the only retail ‘face focused’ salons in Northeast Ohio and business units in Legos, West Africa offering cosmetic and esthetic services by licensed industry professionals.
Celebrity hair icon Tracee Ellis Ross has her own hair-care line — a long-time dream of hers — called Pattern Beauty for people with curls ranging from 3B to 4C textures. PATTERN focuses on hair health & encourages each hair texture to take up as much space as it desires. Don’t feel the need to “tame”, “control” or “stifle” your curls & coils. Let them free.
For years, multi-cultural people with hard to manage hair traveled from store to store, trying to blend products in a hopeless attempt to tame their locks. Wendi LEVY (left) and Kim ETHEREDGE (right), two “mixed chicks”, created a product line because they needed it. Then, something happened…friends and family started encouraging them to package it, and soon they had a full blown business running out of the garage. After a little door to door hustling, a few celebrity endorsements, and a ton of online customer support, MIXED CHICKS is bringing their products to the world.
Since inception, Mielle Organics’ products have taken the hair care market by storm. After mere months, Mielle Organics was widely recognized for its results-driven products and excellent customer service.
Mielle Organics launched in 2014 with the creation of the first Mielle Organics product, the Advanced Hair Formula, a unique proprietary blend of herbs, amino acids and minerals to support healthy hair, skin and nails, and immune system. After popular demand, Mielle Organics began producing products customers demanded with the introduction of the the Mint Almond Oil, acclaimed for its scalp sensation and root stimulation that aid in hair growth and provide illustrious shin
From our original nude lipsticks to eyeshadow palettes to blushes, each of our makeup products is perfectly pigMented to match your skin tones. We want all women, from light to tan to dark skin tones, to feel like they have makeup that actually works for their complexions, so we’ve created the shades to help accomplish that. Start with our shade finder to find your perfect match and then begin building your collection today! We guarantee you’ll find your new go-to or a fun addition to your makeup routine.
Pear Nova looks to the runway’s most innovative designers and wraps the texture of lux fabrics into subtle hues of lacquer. A year and a half went into perfecting a formula while staying true to custom color choices. The debut line is all creme polishes, with an aura of silk and leather that creates a depth you will get lost in. Pear Nova is designed in Chicago, made in the USA, cruelty free, vegan friendly and 10 free.
Mocca Makeup & Skincare! is a line and company, boasting an exemplary level of professionalism, quality products and customer service; operates under the gentle but firm and focused hand of Kena.
Know some other Black Owned Beauty companies? Share them in the comments below!
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