Marvel’s latest addition to its cinematic Universe is on track for a $218 million opening over the four-day President’s Day weekend. This figure is almost twice what it was tracked to make just a month ago.
Directed by, Ryan Coogler, Black Panther is the 18th of Marvel Cinematic Universe and is the first to highlight a black superhero and a predominantly Black supporting cast.
On its preview night, the movie brought in $25.2 million, according to Variety. This is the most a Thursday night preview has ever grossed for a February release. For Marvel, that’s also the second-largest preview gross for all of its films.
In its first three days, the film is estimated to have earned over $192 million. That’s the highest debut for a February release. It’s the fifth-highest of all time as well. And with an estimated $169 million from the international release, that puts Black Panther at $361 million.
“This is proof that the big screen experience may arguably be the most powerful platform of change in our society,” said Paul Dergarabedian, senior media analyst with comScore. “The emotional, communal, immersive and bigger than life theatrical experience has an impact that virtually no other medium can match.”