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Kevin Durant Invests $10 Million to Help Disadvantaged Youth Get into College

NBA star, Kevin Durant has committed $10 million and partnered with the Prince George’s public schools on a program called College Track, which was created more than 20 years ago in California by Powell Jobs and others. College Track helps disadvantaged kids — like Durant once was — attend college and get launched into life.

“What I love about tech is, I love watching the world advance,” said the 29-year-old star of the Golden State Warriors, who invests through his Durant Company. “I love the connections of people on Facebook, Snapchat, Instagram, Twitter. I would look at it like [Cornelius] Vanderbilt, who built the railroad. He connected us. The next advancement connecting us to each other is social media. I want to be part of that.” His interest in technology connected him to Laurene Powell Jobs and has led to a new philanthropic venture.

Durant is dropping a life-ladder called the Durant Center smack in the middle of the Seat Pleasant, Md., area where he grew up. It isn’t an elevator. The 60 students in the initial group must climb the ladder themselves.

But it’s a path.

“I want them to see the world,” Durant said in a phone interview this month. “I want them to see where people are from and see that there are things outside their world. I don’t know exactly or at what pace that they will get it, but there is a world outside that they need to see.”

Durant’s $10 million will seed construction and operating expenses of a local chapter of College Track, which is scheduled to open this year.

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College Track is a 10-year program that provides the basic infrastructure — tutoring, test preparation, picking a college that is a “fit” and how to get financial aid — that kids from less-advantaged families often don’t have.

 

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