Black Main Street
Black Business SpotlightBlack Entrepreneurship

Former NFL Star, Marshawn Lynch, Debuts His Own Candy Bar – Beast Mode

After retiring from the NFL’s Seattle Seahawks at the height of his career, running back Marshawn Lynch has plunged into being a business mogul. Prior to his retirement, it was widely reported that Marshawn had saved every dollar of his NFL earnings and lived solely off the money from his endorsement deals. With an estimated $5 million or more in hand, Marshawn launched a clothing line under his BeastMode brand. In addition to his own clothing line, the BeastMode brand has partnered with Marshawn’s alma mater, the University of California, to unveil a co-branded line of college apparel. In addition to the clothing lines, Marshawn has now added another product line to his BeastMode brand and it’s a chocolate bar.

marshall-lynch-beast-modeIn a partnership with chocolate manufacturer Seattle Chocolates, Marshawn who is obsessed with candy, now has three chocolate bars of his own called, Mint Kookie ‘N Milk, P-Nut Butter Pretzel Bar, and Smore’s Bar ‘N Milk. Two of the candy bars have Marshawn’s catch phrases, “I’m Just Here So I Don’t Get Fined” and “I’m Just Bout That Action, Boss.”

Jeff Rubin, the CEO of IT’SUGAR, a company which has 100 retail locations and has partnered with BeastMode brand to market the candy bar, said “They came to us and told us they didn’t want the biggest chocolate bars, but like Marshawn, wanted to pack a punch.” The candy bars will be sold separately at IT’SUGAR locations and on the company’s website for $3.99 a piece, or in a three-pack for $11.99. A portion of the sales will go to “Lynch’s Fam 1st Family Foundation,” which supports local youth charities in the San Francisco Bay Area.

Related posts


AC November 2, 2016 at 9:40 am

Available in 3 original favors?

Did he write it himself? Looks like he did.

albert sinclair September 5, 2019 at 5:42 am

Aaa nana nana Aaa nana nana Aaa nana nana Ubbbbpp bllaahhhh | Beast Boy Jacket is Available in 3 Different Material at Usa Leather Jackets |

Leather Wonder October 22, 2019 at 4:35 am

Great piece of writing, you should continue this it is very interesting.

Architects Indonesia July 5, 2021 at 7:46 am

Marshawn Lynch, taken a right move. All the celebrities are also a succesful business personels!

yellowstone hoodie June 28, 2022 at 4:54 am

Overall, I never remark on locale in any occasion article is persuading such a ton that I never stop myself to convey something about it. Your making style is awesome. keep on doing consummate. anticipating extra dumbfounding assessments.


Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.