This week, RadioShack launched its first of a new line of consumer electronics products. The line is called Ncredible and was developed in conjunction with actor/comedian Nick Cannon.
The 95-year-old consumer electronics store, which is moving forward under new ownership after a trip through bankruptcy last year, introduced the new line’s Bluetooth headphones. Currently available in red or black, they will retail for $129. The products will be rolled out over RadioShack’s 1,700 stores.
Cannon, who has been named RadioShack’s Chief Creative Officer, said the company plans more products aimed at helping up and coming entertainers in the music and film industries. Future products will include DJ and music creation products.